Skip to content

The Foods That Make Billions: Pots of gold

Updated Thursday 10th March 2011

How did an unknown hippy food become the cosy heart of a billion dollar capitalist industry?

With access to the world's largest food companies, this film from the Money Programme team travels to Japan, Finland, France to explain how yoghurt's most important role has been to lead the food industry into the lucrative new market of functional food.

The film explains how and why, today, all major food companies consider themselves less as processed food companies and more as health and wellness providers.

It's a story of how our changing attitudes to food and health have both shaped and been influenced by this extraordinary industry. The story of yoghurt tracks a changing and diversifying Britain, along the way delivering consumers enormous choice, and business enormous profits.

Try our challenge

More about yoghurt

Brands in retail

It's not just the products on the shelf that have been ever-more-efficiently branded. Justin King shares what he's learned taking care of one of the UK's largest retailers.

More about the series

 

For further information, take a look at our frequently asked questions which may give you the support you need.

Have a question?

Other content you may like

OU on the BBC: Meet The Immigrants - About the series Copyrighted image Icon Copyright: Production team article icon

TV, Radio & Events 

OU on the BBC: Meet The Immigrants - About the series

Meet the Immigrants is a new, six-part, observational documentary series for BBC One, co-produced by the Open University, which looks at the lives of several members of the new wave of inward migration into the UK.

Article
Bang Goes The Theory 7: Episode 7 Copyrighted image Icon Copyright: Yanik Chauvin | Dreamstime.com article icon

TV, Radio & Events 

Bang Goes The Theory 7: Episode 7

This week the Bang team explore the new era of personal medicine.

Article
Rough Science 3 New Zealand: Mike Bullivant's Diary: Quakers Copyrighted image Icon Copyright: Production team article icon

TV, Radio & Events 

Rough Science 3 New Zealand: Mike Bullivant's Diary: Quakers

Do sheep hold the key to allow Mike Bullivant to pass the waterproofing challenge?

Article
OU on the BBC: The Hairy Bikers: Bakeation - Episode Guide Copyrighted image Icon Copyright: BBC article icon

TV, Radio & Events 

OU on the BBC: The Hairy Bikers: Bakeation - Episode Guide

A bikers' dozen: Across eight weeks, Si and Dave will visit twelve nations. Track them through the weeks here...

Article
Family Ties: Summary Copyrighted image Icon Copyright: BBC article icon

TV, Radio & Events 

Family Ties: Summary

Using the internet for genealogy.

Article
article icon

TV, Radio & Events 

OU on the BBC: Think Friends

BBC Radio 1, Comic Relief, local radio and TV come together to talk mental health.

Article
The Met: Episode three Copyrighted image Icon Copyright: BBC article icon

TV, Radio & Events 

The Met: Episode three

Trident, the Met's specialist gang unit, tackle drug dealers in South London and knife crime in this episode of BBC/OU's The Met. 

Article
 The Story of Maths - The Frontiers of Space Copyrighted image Icon Copyright: BBC article icon

TV, Radio & Events 

The Story of Maths - The Frontiers of Space

By the seventeenth century Europe had taken over from the Middle East as the world’s power house of mathematical ideas, the beginning of the Golden Age.

Article
OU on the BBC: Paul O'Grady's Working Britain – Home Copyrighted image Icon Copyright: BBC article icon

TV, Radio & Events 

OU on the BBC: Paul O'Grady's Working Britain – Home

Paul O'Grady's journey continues. How our lives outside of work brought us together, and sometimes tore us apart.

Article