Skip to content

The Foods That Make Billions: The Age of Plenty

Updated Wednesday 9th March 2011

The world of cereal was explored in the second episode of The Foods That Make Billions

This episode told the incredible story of how business has turned grain into one of the biggest success stories of the modern food industry. With unprecedented access to the world's largest food companies, including Kelloggs, this is the inside story of how breakfast cereals have transformed the way we eat and the way we live.

This is the original processed, convenience food and it has ushered in a modern age of plenty in terms of choice and abundance.

Cereals are cheap and abundant but their real value lies in the processing, advertising and marketing that goes into creating well known brands. It's a controversial business that both responds to and drives our changing relationship with food and our obsession with health.

Take our challenge

Snap, crackle and blogs

More about the series

 

For further information, take a look at our frequently asked questions which may give you the support you need.

Have a question?

Other content you may like

Building Stories Creative commons image Icon The Open University under Creative Commons BY-NC-SA 4.0 license activity icon

Science, Maths & Technology 

Building Stories

Meet the architects and explore the stories behind some of Britain's most iconic buildings.

Activity
Bang Goes The Theory 5: Episode 6 Copyrighted image Icon Copyright: BBC article icon

TV, Radio & Events 

Bang Goes The Theory 5: Episode 6

This week the Bang team investigate tooth decay, new forms of light, and the problems with refreezing food

Article
The Vision Machine vision Copyrighted image Icon Copyright: The Open University audio icon

History & The Arts 

The Vision Machine vision

Greg Pak opened his Vision Machine graphic novel up to the community to remix. He explains to Gareth Mitchell why...

Audio
10 mins
OU on the BBC: Ever Wondered...? - Food Copyrighted image Icon Copyright: BBC article icon

TV, Radio & Events 

OU on the BBC: Ever Wondered...? - Food

Have you ever wondered how food preferences have changed over the years, what our food choices say about us or why some food are so addictive?

Article
Paul O'Grady's Working Britain: Order your free copy of 'A journal of working class life' Creative commons image Icon The Open University under Creative Commons BY-NC-SA 4.0 license article icon

TV, Radio & Events 

Paul O'Grady's Working Britain: Order your free copy of 'A journal of working class life'

Order a free booklet exploring different aspects of working class life in Britain through the years.

Article
Child of our Time: Order your free 'Becoming a Teenager' booklet Creative commons image Icon The Open University under Creative Commons BY-NC-SA 4.0 license article icon

Education & Development 

Child of our Time: Order your free 'Becoming a Teenager' booklet

Order a free booklet exploring key aspects of childhood and teenage life.

Article
OU on the BBC: Wastemen Copyrighted image Icon Copyright: BBC article icon

Health, Sports & Psychology 

OU on the BBC: Wastemen

Join the people who work round the clock to cope with the vast swathes of waste produced by modern Britain, as we meet the Wastemen.

Article
article icon

TV, Radio & Events 

Rough Science 2 Carriacou: Ellen McCallie interview

Interview with Ellen McCallie, from the BBC/OU series Rough Science 2

Article
Julius Caesar and the people Copyrighted image Icon Copyright: BBC / RSC video icon

TV, Radio & Events 

Julius Caesar and the people

The role of the public is explored in this behind the scenes video from the RSC's production of Julius Caesar 

Video
10 mins