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Winning Resources and Support: Track 1

Featuring: Audio Audio

The ability of non-profit organizations to raise funds and awareness for key issues and to provide services is absolutely crucial to many people around the world. As the bridge between the giver and the receiver how do these organizations get started and continue successfully? This album contains interviews with five professionals involved with fund raising organisations. They draw on their expertise and different experiences to raise and explore key fund raising issues - how to increase the amount of funds received; how to determine the appropriateness and ethics involved in accepting funds and campaigning for funds; how best to manage an organization and its members with regards to its individual factors. This material forms part of The Open University course B625 Winning resources and support.

By: The iTunes U team (The Open University,)

  • Duration 1 hour 45 mins
  • Updated Friday 26th March 2010
  • Introductory level
  • Posted under Money & Business
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Track 1: Winning Resources and Support

A short introduction to this album.


© The Open University 2009


Tracks in this podcast:

Track   Title Description
1 Winning Resources and Support    A short introduction to this album. Play now Winning Resources and Support
2 Legacies in Fundraising    Theresa Dauncey from the Legacy Promotion Campaign explains the importance of legacies in fundraising and how organisations can increase their legacy income. Play now Legacies in Fundraising
3 Trust fundraising    Anthony Clay and Mark Davies discuss the fundamental issues concerning trust fundraising and using examples explain how it should be approached and managed. Play now Trust fundraising
4 Pharmacy in Third World countries    Alan Davidson discusses his experiences as Chief Executive for a charity concerned with the development of Pharmacists and the profession of Pharmacy in Third World countries. Play now Pharmacy in Third World countries
5 Essential Components of a Fundraising Campaign    Fundraising consultant Geoff Howard illustrates the key requirements for launching and managing a successful fundraising campaign. Play now Essential Components of a Fundraising Campaign
6 Making Your Campaigning Count    Winning resources and support for your good cause is not just about money, gifts-in-kind and volunteer time. Chris Stalker, head of campaigning effectiveness at the National Council for Voluntary Organisations (NCVO) reveals on this audio how to make sure your campaigning is relevant and responsible. Underlining the importance of planning, evaluation and strategic thinking, he reveals the most useful theories behind devising and carrying out compelling campaigns. Play now Making Your Campaigning Count
7 Finding and Cultivating Major Donors    We've all read about them from venture philanthropists to reclusive millionaires but what really motivates major donors, and how can you harness their generosity for your good cause? Hear what leading strategic consultant Theresa Lloyd has to say on the subject. Here she talks about the factors that drive these individuals to share their wealth, making some telling comparisons between the UK and US experience of philanthropy. She explore what kind of causes major donors support, and why. Play now Finding and Cultivating Major Donors