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30 years of SME research highlights impact of the ‘digital revolution’

30 years of SME research highlights impact of the ‘digital revolution’ Creative commons image Credit: The Open University New content
Introductory level Duration 10 mins Updated 16 Dec 2014
The Quarterly Survey of Small Business in Britain highlights the changes affecting SMEs in the past 30 years.

The Great Fall: Business impact

The Great Fall: Business impact Creative commons image Credit: Schmidt under CC-BY-SA-3.0-de license
Introductory level Duration 5 mins Updated 03 Nov 2014
What was the impact of the fall of the Berlin Wall on business in Europe?   

The Quarterly Survey of Small Business in Britain - Competing in the EU

The Quarterly Survey of Small Business in Britain - Competing in the EU Creative commons image Credit: Raw Pixel Images | Dreamstime.com
Introductory level Duration 10 mins Updated 24 Oct 2014
Dr Richard Blundel introduces the latest survey findings of the Quarterly Survey, focusing on small and medium-sized businesses competing...

Hard Evidence: what do SMEs think about #indyref?

Hard Evidence: what do SMEs think about #indyref? Creative commons image Credit: Stuart Antony under CC-BY-NC licence
Introductory level Duration 10 mins Updated 11 Sep 2014
With banking giant RBS announcing they'd quit an independent Scotland, a recent survey shows the opinion of smaller businesses.

MK Dons manager Karl Robinson on leading a winning team

MK Dons manager Karl Robinson on leading a winning team Creative commons image Credit: The Open University
Introductory level Updated 27 Aug 2014
As MK Dons hit the headlines beating Manchester United 4-0, find out what manager Karl Robinson thinks on how empowering your team is a crucial...

The challenge of being a manager and a leader

The challenge of being a manager and a leader Creative commons image Credit: Alex Proimos under CC-BY-NC licence
Introductory level Duration 10 mins Updated 15 Aug 2014
Slashing his own salary in order to give his minimum-wage employees a raise has divided public opinion on one American university president. Is...

Managing a team through triumph and despair

Managing a team through triumph and despair Copyrighted image Credit: Pariyawit Sukumpantanasarn | Dreamstime.com
Introductory level Duration 5 mins Updated 16 May 2014
In sport, how does a manager help their team to cope with success and particular failure? Simon Rea explores some of the tactics.

Smoking out the tobacco industry

Smoking out the tobacco industry Creative commons image Credit: Jack Greenmaven under CC-BY-SA licence
Updated 11 Apr 2014
With plain packaging now looking a certainty, experts from the OU's Institute for Social Marketing explore the future for the UK tobacco industry.

Stefan Szymanski on the business of football

Stefan Szymanski on the business of football Creative commons image Credit: AtomicShed under CC-BY-NC-ND licence
Updated 11 Apr 2014
When it comes to the business of football, you get what you pay for. Stefan Szymanski provides an insight into the professional side of the...

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Introducing a framework for strategy

Free CourseFree Course Featuring: VideoVideo AudioAudio ActivityActivity
Introducing a framework for strategy Copyrighted image Credit: Used with permission
Masters level Duration 10 hours Updated 12 Feb 2014
If you’re currently engaged in strategic decision-making, or will be in the future, this unit will stimulate your imagination and inform your...

Marketing communications as a strategic function

Free CourseFree Course
Marketing communications as a strategic function Copyrighted image Credit: Used with permission
Masters level Duration 6 hours Updated 11 Dec 2013
Marketing communications help to define an orgaisation's relationship with its customers. This unit emphasises the strategic importance of such...

Entrepreneurial behaviour

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Entrepreneurial behaviour Copyrighted image Credit: Used with permission
Advanced level Duration 20 hours Updated 10 Dec 2013
Have you ever wanted to start your own business? This unit will give you the opportunity to consider and reflect on the personal aspects involved...

Managing local practices in global contexts

Free CourseFree Course
Managing local practices in global contexts Copyrighted image Credit: Used with permission
Masters level Duration 20 hours Updated 17 Oct 2013
It is hard to think of a part of the world that has not been touched by globalisation. From ‘Big Macs’ in Moscow to Blockbuster video in Beijing...

Entrepreneurial impressions - reflection

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Entrepreneurial impressions - reflection Copyrighted image Credit: © iStockphoto.com/Monika Lewandowska
Introductory level Duration 7 hours Updated 17 Oct 2013
In this unit you will be encouraged to unpack your own experiences of, and perceptions about, entrepreneurs and entrepreneurship. You will also...

Retail marketing

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Retail marketing Copyrighted image Credit: Cover: Adapted for OpenLearn. © Turbosquid.Copyright 1996–2011 The 3dstudio.comTM, Inc. All rights reserved.
Introductory level Duration 8 hours Updated 26 Jul 2013
This unit explores how retailers use marketing to communicate with their customers, considering definitions of retailing and consumers, the basics...

Creating an ethical organisation

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Creating an ethical organisation Copyrighted image Credit: Used with permission
Masters level Duration 6 hours Updated 04 Jul 2013
Businesses are increasingly making explicit their committment to dealing with ethical concerns. This unit explores the business case for an ethical...

Campaigns and organisations

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Campaigns and organisations Copyrighted image Credit: Used with permission
Masters level Duration 2 hours Updated 04 Jul 2013
If you've ever been involved in campaigning for change, you probably know that getting the desired result is much harder than it seems. Moreover,...

Building relationships with donors

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Building relationships with donors Copyrighted image Credit: Used with permission
Masters level Duration 6 hours Updated 04 Jul 2013
Legacy fundraising, big-gift seeking are all part of the professional fundraiser's role. This unit will help you to gain the skills necessary to...

Investment risk

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Investment risk Copyrighted image Credit: Used with permission
Masters level Duration 6 hours Updated 19 Jul 2012
Risk, in a financial context, is a synonym for uncertainty. This unit will allow those with some background knowledge of the area to explore...