from The Open University
Alternatively you can skip the navigation by pressing 'Enter'.
Canals: The Making of a Nation: EngineeringTuesday, 1st September 2015 20:00 - BBC FourEpisode 6 of 6 looks at the rise of civil engineering and the feats of technology behind the Leeds-Liverpool canal. Read more: Canals: The Making of a Nation: Engineering
Canals: The Making of a Nation: EngineeringAvailable until Friday, 2nd October 2015 01:50Episode 6 of 6 looks at the rise of civil engineering and the feats of technology behind the Leeds-Liverpool canal. Read more: Canals: The Making of a Nation: Engineering
More or Less: Chinese market crash, e-cigarettes and runnersAvailable until Tuesday, 29th September 2015 20:30
The world’s busiest railway 2015 – Mumbai Railway: Episode 1Available until Tuesday, 29th September 2015 19:00
Are our kids tough enough? Chinese school: Episode TwoAvailable until Monday, 28th September 2015 01:55
OpenLearn Live: August Bank Holiday Special 2015Not so much live, but with a great collection of free courses, things to watch and listen to, and... Read more: OpenLearn Live: August Bank Holiday Special 2015
Are our kids tough enough? Chinese schoolIn a unique experiment, five teachers from China take over the education of 50 teenagers in a... Read more: Are our kids tough enough? Chinese school
Challenges in advanced management accountingThis free course, Challenges in advanced management accounting, focuses on strategic management... Try: Challenges in advanced management accounting now
Forensic psychologyDiscover how psychology can help obtain evidence from eyewitnesses in police investigations and... Try: Forensic psychology now
Campaigns and organisations
If you've ever been involved in campaigning for change, you probably know that getting...
If you've ever been involved in campaigning for change, you probably know that getting the desired result is much harder than it seems. Moreover, the decision to campaign on a particular issue can expose tensions and cracks within an organisation itself. This unit explores effective approaches to campaigning.
By the end of this unit you should be able to:
- understand some of the necessary changes that organisations may have to make in order to achieve particular campaigns;
- give examples of how organisations have changed their campaigns to achieve their goals.
Study this free course
Enrol to access the full course, get recognition for the skills you learn and track your progress. Make your learning visible!
Campaigns and organisations
Campaigning organisations, whatever their size or orientation, are intent on achieving change in the behaviour or attitudes of their target groups. But if you have ever tried working to achieve change in this way, you will probably know that getting the results you want from campaigning can be difficult. It is all too easy to get sidetracked, or run out of energy and resources, before the objective has been achieved. And the decision to campaign on a particular issue can expose tensions and cracks within an organisation itself which may interfere with its ability to carry out its plans as intended.
This material is from our archive and is an adapted extract from Winning resources and support (B625), which is no longer taught by The Open University. If you want to study formally with us, you may wish to explore other courses we offer in this.
This is an extract from an Open University course which is no longer available to new students. If you found this interesting you could explore more free Business Studies courses or view the range of currently available OU Business Studies courses.
Copyright & revisions
Originally published: Thursday, 4th July 2013
Last updated on: Thursday, 4th July 2013
- Creative-Commons: The Open University is proud to release this free course under a Creative Commons licence. However, any third-party materials featured within it are used with permission and are not ours to give away. These materials are not subject to the Creative Commons licence. See terms and conditions. Full details can be found in the Acknowledgements section.
- This site has Copy Reuse Tracking enabled - see our FAQs for more information.
If you enjoyed this, why not follow a feed to find out when we have new things like it? Choose an RSS feed from the list below. (Don't know what to do with RSS feeds?)
Remember, you can also make your own, personal feed by combining tags from around OpenLearn.