from The Open University
Alternatively you can skip the navigation by pressing 'Enter'.
Kim Cattrall on Antony & CleopatraTuesday, 31st March 2015 04:40 - Sky Arts 1 HDKim Cattrall revisits the role of the great Queen of Egypt in Shakespeare's Antony & Cleopatra. Read more: My Shakespeare: Kim Cattrall on Antony & Cleopatra
A History of Ideas - Aristotle on flourishingTuesday, 31st March 2015 12:04 - BBC Radio 4
Kim Cattrall on Antony & CleopatraWednesday, 1st April 2015 07:00 - Sky Arts 1 HD
A History of Ideas - Max Weber and the Protestant EthicWednesday, 1st April 2015 12:04 - BBC Radio 4
A History of Ideas - How do I live a good life?Available until Wednesday, 30th March 2016 14:15Melvyn Bragg and his four guests delve deeper into the philosophy of how we live a good life. Read more: OU on the BBC: A History of Ideas - How do I live a good life?
Is there a problem with OpenLearn? OpenLearn status updatesWe hope OpenLearn works normally, around the clock, through the year. If we know something's... Read more: Is there a problem with OpenLearn? OpenLearn status updates
Take the photographic memory testCan you capture scenes just by looking at them? Find out with our photographic memory test. Launch now: Take the photographic memory test
The business of footballWelcome to this free new OpenLearn course produced by The Open University working in partnership... Try: The business of football now
Succeed with maths – Part 1[BETA] If you feel that maths is a mystery that you want to unravel then this short 8-week course... Try: Succeed with maths – Part 1 now
Campaigns and organisations
If you've ever been involved in campaigning for change, you probably know that getting...
If you've ever been involved in campaigning for change, you probably know that getting the desired result is much harder than it seems. Moreover, the decision to campaign on a particular issue can expose tensions and cracks within an organisation itself. This unit explores effective approaches to campaigning.
By the end of this unit you should be able to:
- understand some of the necessary changes that organisations may have to make in order to achieve particular campaigns;
- give examples of how organisations have changed their campaigns to achieve their goals.
Campaigns and organisations
Campaigning organisations, whatever their size or orientation, are intent on achieving change in the behaviour or attitudes of their target groups. But if you have ever tried working to achieve change in this way, you will probably know that getting the results you want from campaigning can be difficult. It is all too easy to get sidetracked, or run out of energy and resources, before the objective has been achieved. And the decision to campaign on a particular issue can expose tensions and cracks within an organisation itself which may interfere with its ability to carry out its plans as intended.
This material is from our archive and is an adapted extract from Winning resources and support (B625), which is no longer taught by The Open University. If you want to study formally with us, you may wish to explore other courses we offer in this.
This is an extract from an Open University course which is no longer available to new students. If you found this interesting you could explore more free Business Studies course units or view the range of currently available OU Business Studies courses.