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Thinking Allowed: The Ethnography Award winner 2015Monday, 27th April 2015 00:15 - BBC FourIn this episode of BBC Radio 4's Thinking Allowed, Laurie Taylor announces the Ethnography award winner 2015.... Read more: Thinking Allowed: The Ethnography Award winner 2015
Secret History Of... Deptford High StAvailable until Friday, 22nd May 2015 03:00How did the "Oxford Street of South London" come to be one of the poorest shopping streets in modern London? Read more: The Secret History Of Our Streets - Deptford High Street
Secret History Of... Deptford High StAvailable until Friday, 22nd May 2015 03:00
Thinking Allowed: The Ethnography Award 'Shortlist' 2015Available until Friday, 15th April 2016 10:30
A History of Ideas - Descartes Cogito Ergo SumAvailable until Thursday, 14th April 2016 08:30
OU on the BBC: Andrew Marr's History of the World - SurvivalAndrew Marr sets off on an epic journey through 70,000 years of human history, starting with our... Read more: OU on the BBC: Andrew Marr's History of the World - Survival
Take the photographic memory testCan you capture scenes just by looking at them? Find out with our photographic memory test. Launch now: Take the photographic memory test
Eating to win: Activity, diet and weight controlWhat should we eat before and after exercise? This free course, Eating to win: activity, diet and... Try: Eating to win: Activity, diet and weight control now
Succeed with maths – Part 1[BETA] If you feel that maths is a mystery that you want to unravel then this short 8-week course... Try: Succeed with maths – Part 1 now
Have you ever wanted to start your own business? This unit will give you the...
Have you ever wanted to start your own business? This unit will give you the opportunity to consider and reflect on the personal aspects involved in transforming an innovative idea into an entrepreneurial product. You will also learn how to identify the requirements for building an appropriate entrepreneurial team.
After studying this unit you should:
- understand the nature of entrepreneurship;
- understand the function of the entrepreneur in the successful, commercial application of innovations;
- confirm your entrepreneurial business idea;
- identify personal attributes that enable best use of entrepreneurial opportunities;
- explore entrepreneurial leadership and management style;
- identify the requirements for building an appropriate entrepreneurial team.
There are literally dozens and dozens of different definitions of ‘the entrepreneur’ and the concept of ‘entrepreneurship’. Researchers and writers often seem to pick the definition that best fits the area they are discussing. We have explicitly linked entrepreneurship to the capability for exploiting successfully innovative ideas in a commercially competitive market. Leaving to one side the fact that individuals working in the public and non-profit sectors can be very enterprising, in historic and policy making terms entrepreneurship refers to business behaviour related to innovation and growth. For our purposes, entrepreneurs may be broadly defined as people who manage a business with the intention of expanding that business by applying some form of innovation and with the leadership and managerial capacity for achieving their goals, generally in the face of strong competition from other firms, large and small. The overall aim of this unit, therefore, is to provide you with opportunities to consider and reflect on the personal aspects involved in transforming an innovative idea into an entrepreneurial product.
To get the most out of this unit you will need to make notes throughout.
This uit is an adapted extract relevant to The Open University course B332.