Find out more about The Open University’s Business Management (Marketing) qualification.
Marketing isn't simple. The world isn't simple. The Open University Business School can help you sharpen your skills as a manager in charge of marketing.
Selling direct to the public? The Open University has a course offering An introduction to retail management and marketing.
The whole story
Join Theo Paphitis as he follows nine companies seeking to expand their overseas markets: Theo's Adventure Capitalists.
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Marketing in the 21st Century
Learn more to access more details of Marketing in the 21st CenturyThis free course, Marketing in the 21st century, offers a managerial perspective on how to deliver more effective marketing in an organisation, regardless of whether it is based in the private, public or non-profit sector. This is achieved through a variety of learning techniques, including case studies, videos, activities and group discussions....
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Commercial awareness
Learn more to access more details of Commercial awarenessThis short course encourages you to look across your organisation, at your place within it and the value you create. It considers how getting different perspectives and widening existing ones within your organisation can enhance commercial awareness.
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Marketing communications as a strategic function
Learn more to access more details of Marketing communications as a strategic functionMarketing communications help to define an organisation's relationship with its customers. This free course, Marketing communications as a strategic function, emphasises the strategic importance of such communication and its long-term effect on consumers. Communication models can act as a predictive guide, but in the end it is important to ...
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