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Dr Ayalla A. Ruvio

Dr Ayalla A. Ruvio

OpenLearn Profile

Dr Ayalla A. Ruvio's OpenLearn Profile

Dr Ayalla A. Ruvio

Dr Ayalla A. Ruvio

About me

Dr. Ayalla Ruvio is an applied consumer behaviour researcher who focuses on issues such as identity and consumption, material vs. experiential consumption, luxury consumption, consumer arrogance, and cross-cultural consumer behaviour.