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Matt Brittin on the value of data Featuring: video, Copyrighted Image The Open University

By Matt Brittin (Guest), Dr Fiona Ellis-Chadwick (The Open University)

06 October 2011

Google's Matt Brittin discusses how businesses can use data to improve their online performance  Read more : Matt Brittin on the value of data

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Evan Davis on... customers Featuring: video,audio, Thinkstock

By Evan Davis (The Open University)

11 March 2010

Evan unpicks the old adage 'The customer is always right'  Read more : Evan Davis on... customers

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Tweeting for businesses Featuring: video,audio, Production team

By Dr Fiona Ellis-Chadwick (The Open University), Ev Williams and Biz Stone (Guest)

12 February 2010

Twitter's Evan Williams & Biz Stone share how their company has changed the way businesses communicate while Fiona Ellis-Chadwick of The Open University welcomes a...  Read more : Tweeting for businesses

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Does the Internet herald the death of a salesman?Copyrighted Image The Open University / Karen Parker

By Dr Fiona Ellis-Chadwick (The Open University)

14 October 2009

Fiona Ellis-Chadwick explores the changes in customer relations in response to an increase in online shopping  Read more : Does the Internet herald the death of a salesman?

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Evan Davis on... customer satisfaction Featuring: video,audio, Creative Commons Image By AlanClarkDesign via Flickr under Creative Commons licence

By Evan Davis (The Open University)

25 September 2009

The Bottom Line's Evan Davis rationalises customer satisfaction and why some products will always fall short of expectations  Read more : Evan Davis on... customer satisfaction

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The truth behind the torch Copyrighted Image London 2012

As the Olympic flame wings its way around the UK, the OU's Aarón Alzola Romero asks: just how immemorial is the Olympic torch relay?

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