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Pages tagged as Sales

The showroom to the heart of business leadershipCreative Commons Image SpAvAAi under CC-BY-NC-ND licence

By Dr Leslie Budd (The Open University)

09 February 2010

Are there any lessons for managers in the continuing demand for real-world showrooms?  Read more : The showroom to the heart of business leadership

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Inside the modern salesforceCopyrighted Image The Open University / Karen Parker

By Dr Brian Smith (The Open University)

12 October 2009

Sales reps are a relic of yesteryear. In their place a smaller, more important, sales force has arisen.  Read more : Inside the modern salesforce

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Evan Davis on... customer satisfaction Featuring: video,audio, Creative Commons Image By AlanClarkDesign via Flickr under Creative Commons licence

By Evan Davis (The Open University)

25 September 2009

The Bottom Line's Evan Davis rationalises customer satisfaction and why some products will always fall short of expectations  Read more : Evan Davis on... customer satisfaction

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Evan Davis on... market power Featuring: video,audio, Jupiter Images

By Evan Davis (The Open University)

03 July 2009

The Bottom Line presenter Evan Davis considers whether we're just puppets dependent upon the string-pulling of market power?  Read more : Evan Davis on... market power

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Evan Davis on... discounting Featuring: video,audio, Jupiter Images

By Evan Davis (The Open University)

03 July 2009

When sales fall, should prices follow suit? The Bottom Line presenter Evan Davis considers discounting.  Read more : Evan Davis on... discounting

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High street blues: an obituary for like-for-like sales?Creative Commons Image MC=) under CC-BY-NC-ND licence

By Dr Caroline Emberson (The Open University)

22 June 2009

Caroline Emberson asks whether the high street shops could do more to entice us back from out of town shopping?  Read more : High street blues: an obituary for like-for-like sales?

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Do we need more Sugar?BBC

By Dr Roshan Boojiha (The Open University)

09 January 2009

Dr Roshan Boojiha explores the personal and business side of Sir Alan Sugar, and asks if he's a good role model.  Read more : Do we need more Sugar?

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Getting beer to the drinkersCreative Commons Image Lars Ploughman under CC-BY-SA licence

By Dr Geoff Mallory (The Open University)

20 November 2007

Distribution can be a problem for companies that want to increase their market sales.  Read more : Getting beer to the drinkers

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Rolloutphotos.com

By The OpenLearn team (The Open University)

07 July 2007

How do advertisers seek to attract your attention? It's all in the rollout.  Read more : Rollout

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Attitude change testsCopyrighted Image The Open University / Karen Parker

By The OpenLearn team (The Open University)

07 July 2007

There are various ways to try to test the effectiveness of advertising. We look at attitude change tests.  Read more : Attitude change tests

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The truth behind the torch Copyrighted Image London 2012

As the Olympic flame wings its way around the UK, the OU's Aarón Alzola Romero asks: just how immemorial is the Olympic torch relay?

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