Each week, The Open University and BBC Radio 4 come together to grill the people who run the businesses that shape the world.
For this edition, the focus is on those people who make their money from assisting those who already have a large pile of the stuff.
Serving the super-rich: what do the seriously wealthy do with their money? How do they preserve or spend their multi-million or even billion pound fortunes? And who is helping them manage those assets? With more billionaires in the world than ever before, working for the very rich is a growth industry. Whether finding staff for their superyacht or helping them give away the money, there's a raft of businesses ready to serve the ultra high net worth individual. Evan Davis talks to three firms whose job is to serve the wealthy elite.
Richard Wilson, CEO, Billionaire Family Office
Karen Clark, Director and Head of Private Clients, SandAire
Lucy Challenger, Manager, Bespoke Bureau
This edition of The Bottom Line is first broadcast on BBC Radio 4 on 27th March 2014. For further details, and to listen online where available, please visit bbc.co.uk.