Key partners
Marketing agency
Agricultural research institutes: for R&D collaboration
Chemical suppliers: supply of eco-friendly pesticides
Drone manufacturers: supply and technical support
Local farming communities: engagement and feedback
Regulatory authorities: compliance and certification
Cost structure
R&D expenditure: high initial and ongoing costs
Manufacturing costs: production of drones
Marketing and sales: broad outreach programmes
Operational expenses: staff, maintenance, and updates
Compliance and certification costs: meeting regulatory standards
Chemical products
Key activities
R&D for drone technology enhancement
Data analysis and Reporting
Marketing and community outreach
Customer support and training
Operations: technical delivery
Regulatory compliance monitoring
Key resources
Specialised agricultural chemicals: for targeted spraying
Advanced drones: core technology batteries, power generators
Online platforms: for customer interaction
Trained personnel, agronomists, drone operators, customer service
Eco-social costs
Resource use: consumption of material and energy
Waste generation: Disposal of old drones and parts
Value proposition
Offer an organic product
Reduce the risk for workers in spreading pesticides
Data-Driven insights: enable informed farming decisions: mapping of the field created before the spraying
Cost efficiency: reduce overall operational costs for farmers
Control the treatment remotely
Collect accurate data
Precision agriculture: enhance crop yield and reduce chemical usage of ~10%
Environmental sustainability: Lower ecological impact of farming
Revenue streams
Subscription services: For software and data analysis tools
Leasing programmes: for drones and equipment
Training services: for farmers and agricultural workers
Consultancy fees: providing expert advice and customised solutions
Drone sales: direct sale of drone systems
Contract based on extension and complexity of the service: area covered and time required
Eco-social benefits
Reduced chemical runoff: less environmental contamination
Increased biodiversity: healthier ecosystems from reduced pesticide use
Community health: less chemical exposure for nearby communities
Customer relationships
Personalised support: tailored assistance for each farmer
Online community: engagement and feedback through digital platforms
Automated updates and notifications: keeping systems up-to-date
Training programmes: empower customers with necessary skills
Co-Creation of solutions: collaborate on a new features and improvements
Channels
Awareness: promotion among communities, congresses and fairs, and online; distribution networks: expanding reach through local distributors
Evaluation: demonstration: test field and showcase event
Purchase: one-to-one contract with field visit
Delivery: planning through online platform, on site delivery with dedicated personnel
Aftersales: data analysis and evolution of performance with dedicated report; educational workshops: on-site and online training sessions, field demonstrations in local communities
Customer segments
Commercial farmers: large-scale operations (e.g. 10 ha in Greece)
Small to medium- sized farms: smaller, possibly organic farms
Agricultural co-operatives: groups seeking shared solutions
Agricultural consultants: looking for advanced tools for their clients