Asset allocation in investment

4.3 Decline in demand for equities 1

The next activity explores why demand for equities worldwide has changed over time.

Activity 6 Global equity demand

Allow around 30 minutes for the reading and activity below.

Read McKinsey’s executive summary on the future decline in demand for equities globally – the equity gap.

Select the five reasons why McKinsey expects major decline in demand for equities by 2020.