3.8 Test your knowledge
Based on what you have learned in Section 3, complete Activity 6.
Activity 6 Ebay’s business model
a.
E-tailer
b.
Market creator
c.
Service provider
d.
Portal
The correct answer is b.
Discussion
The correct answer is: market creator.
Market creators offer platforms for developing transactions and exchanges, enabling buyers and sellers to meet in virtual places. E-Bay is the company that offers a virtual space (virtual market) where buyers and sellers can meet and develop their transactions and exchanges.
If you answered incorrectly revise the section on e-commerce business models.
Now you have learnt about the different types of business models, as well as business models which are used in e-commerce. Next you’ll learn how to design business models.