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# Identifying and building a relationship

It is essential to identify the many ‘buyer-seller’ relationships which exist within the organisation and to develop these based on mutual understanding, recognition of mutual interdependencies, trust and shared values, and objectives.

A lack of teamwork is a key reason for employees’ unwillingness or inability to deliver high service quality.

Figure 9 The rule of being a team member
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OpenLearn - Contemporary issues in managing
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