4 Summary of Week 5

This week you focused on the customer and offer areas of the business model canvas. You learnt how to design the blocks which make up the customer and offer areas: customer segments, customer relationships, channels. Moreover, you applied this knowledge to the Drone Spraying Use Case and explored how it could lead to more precise distribution of agrochemicals. Next week is dedicated to the remaining areas of the business model canvas and to the sustainability blocks added in the sustainable business model canvas.

You should now go to Week 6.