Transcript

MAN [cartoon character]

[LAUGHING]

WOMAN

What’s so funny?

MAN

The thought of getting on the property ladder with prices like these.

WOMAN

I’m not laughing. I’ll never be able to afford a place of my own.

MAN

Come with me. I might be able to help.

Ever considered shared ownership?

WOMAN

Are you asking me to move in with you?

MAN

Not with me. I mean shared ownership with Southern Home Ownership.

WOMAN

Well, what is it?

MAN

OK. Here’s how it works.

WOMAN

Oi!

MAN

To buy one of those expensive homes, you need to get a mortgage, and a deposit for the whole of it.

WOMAN

OK. And what’s that got to do with my chocolate?

MAN

With shared ownership, it’s much simpler. You start with buying a chunk of the home, let’s say a 25% share.

WOMAN

Oh, so I only need to raise the mortgage on the share that I’m buying?

MAN

Correct.

WOMAN

And therefore, the deposit I need to save would be much lower.

MAN

You got it.

WOMAN

Well, it sounds amazing, but who owns the other 75%?

MAN

Southern Home Ownership to begin with. They charge a discounted rent on the share they still own. And suppose in the future, you saved some more money, you can buy another chunk.

WOMAN

So then my rent would go down.

MAN

Yes. You can keep buying more until you own your own home.

WOMAN

Cool! I’ve got a home I can afford, and my chocolate back. Tell me more about Southern Home Ownership.

MAN

Southern Home Ownership will work closely with you throughout the process. Southern are always there to help.

WOMAN

Well, having help and support throughout sounds great. It all sounds so simple.

MAN

Simple, and the solution you've been dreaming about.

WOMAN

OK, so what do I do now?

MAN

Stand back please. Contact Southern Home Ownership. It’s that simple.