Many, but not all, rural businesses are driven by the desire to provide a local service, to succeed and build the community around them. Some of those are private ‘for profit’ and some exist in the ‘not-for-profit’ sector – voluntary organisations, community interest companies, charities, or social enterprises. Of course the ‘not-for-profit’ organisations still need to make money, but that is not their principal goal and any excess profits are typically invested back into the organisation.
One idea of entrepreneurship may sit more comfortably with you than others, and indeed, you may never (until now) have considered yourself to be an entrepreneur at all. Whatever your motivation there are some key characteristics that support entrepreneurial success that were identified by Jeffrey Timmons from Massachusetts Institute of Technology. These are:
Which of these qualities do you recognise in yourself? You don’t have to have them all! For more information see What makes an entrepreneur?.
Share your thoughts with other entrepreneurs in your local networks.
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