Business Strategy & Studies
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Results: 150 items

Oxfam: Challenges for a complex charity article icon

Money & Business

Oxfam: Challenges for a complex charity

Oxfam is a large and complex charity to manage. We ask some questions about the challenges it faces to remain successful in a competitive marketplace.

Article
10 mins
Lifecycle of the Car Industry article icon

Money & Business

Lifecycle of the Car Industry

PY Gerbeau discusses 'The Lifecycle of the Car Industry' in the BBC/Open University's Rules of the Game.

Article
10 mins
Fundamentals of accounting free course icon level 1: introductory icon

Money & Business

Fundamentals of accounting

Learn about the essential numerical and double-entry skills required for accounting. This free course, Fundamentals of accounting, will explain the fundamental purpose and role of accounting as well as the double-entry rules that are the foundation of all financial records and reports in any modern business.

Free course
8 hrs
Social marketing free course icon level 3: advanced icon

Money & Business

Social marketing

Never before have social issues been more at the centre of public and private debate. From concerns about sustainability and the future of the planet to the introduction of smoking bans, there is a growing recognition that social marketing has a role to play in achieving a wide range of social goals. This free course, Social marketing, examines ...

Free course
8 hrs
Conversations and interviews free course icon level 2: intermediate icon

Money & Business

Conversations and interviews

This free course, Conversations and interviews, explores how to ask and answer questions in interviews and conversations.

Free course
5 hrs
Retail marketing free course icon level 1: introductory icon

Money & Business

Retail marketing

This free course, Retail marketing, explores how retailers use marketing to communicate with their customers, considering definitions of retailing and consumers, the basics of communications, before moving on to look at different forms of marketing communications and advertising used by retailers.

Free course
8 hrs
Quantitative and qualitative research in finance free course icon level 3: advanced icon

Money & Business

Quantitative and qualitative research in finance

What are the key features of qualitative and quantitative research in finance? What do they involve in practical terms, and what they can produce? This free course, Quantitative and qualitative research in finance, explores the underpinning methodologies, then looks at how research data are produced and how they are analysed. The course also ...

Free course
10 hrs
Sustainable innovations in enterprises free course icon level 1: introductory icon

Money & Business

Sustainable innovations in enterprises

This free online course, Sustainable innovations in enterprises, introduces you to the importance of sustainable innovations, the role it plays in commercial and social enterprises and the importance to society. It explores cases of sustainable innovations in specialist areas – arts and humanities; science, technology and engineering; health & ...

Free course
9 hrs
What are Mintzberg’s five components of an organisation? The one-minute guide article icon

Money & Business

What are Mintzberg’s five components of an organisation? The one-minute guide

Writing in 1979, Henry Mintzberg identified five components to answer the question 'what is an organisation?'

Article
1 min
A brief history of advertising article icon

Money & Business

A brief history of advertising

Advertising has changed over the years. We take a look back in time, from the examples in Pompeii preserved in volcanic ash, to the digital era of today.

Article
5 mins
Estimating the cost of equity free course icon level 3: advanced icon

Money & Business

Estimating the cost of equity

This free course, Estimating the cost of equity, looks at how to estimate the cost of equity using the dividend valuation model (DVM) and the capital asset pricing model (CAPM), and how to evaluate the use of the DVM and the CAPM from a financial and strategic perspective. It then explores the implications regarding selection of the inputs to ...

Free course
9 hrs
Challenges in advanced management accounting free course icon level 3: advanced icon

Money & Business

Challenges in advanced management accounting

This free course, Challenges in advanced management accounting, focuses on strategic management accounting and selected concepts and techniques. It will help you to successfully navigate mid- to long-term challenges to creating sustainable organisations. This OpenLearn course requires a prior understanding of basic management accounting approaches.

Free course
15 hrs