Pressurising customers to make their mind up is more likely to cost a sale than create one.
22 Dec 2017
Find out if you know your junk food advertising rules with our interactive video.
25 Sep 2017
How food advertising and marketing can affect children and young people in the digital age
15 Sep 2017
As it launches a new model, Apple is hoping that its brand will persuade enough people to dig deep into their pockets. Loizos Heracleous explores Apple's thinking.
14 Sep 2017