1.2 Your personality can seriously affect your finances
Are you risk averse or a risk taker? Find out about the behaviours that can lead to poor financial decisions and start to build your financial planning model.
Have you ever thought about how far your personality and, in particular your approach to risk taking, affects your financial decision making?
In this video Mark Fenton-O’Creevy, Professor of Organisational Psychology at The Open University Business School and an expert in behavioural finance, introduces the way behavioural biases affect personal financial decisions.