The business of football
The business of football

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The business of football

4.2 Stakeholders, power and interest

The two articles that you will read next are about a debate that started in 2013 and 2014 over the change of name of Hull City Football club to Hull Tigers. As you read the articles consider the different stakeholders or stakeholder groups who are involved and what their interest might be.

When you've read the articles return to this page. You can open the articles in a separate window or tab by right-clicking on the link or pressing 'Control' (or 'Command') as you click.

The three key stakeholders mentioned here are the Football Association (FA), the owner (Assem Allam) and the fans. But what role is each playing and how much influence will they have on the outcome? To understand that we need to explore each stakeholder in more depth looking at the interest each has in the outcome and the extent of their power.

Figure 10 Raging Tigers – Hull City owner, Assem Allam in conflict with fans about his wish to change the name of Hull City to Hull Tigers, 20 June 2014
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