Personal branding for career success
Personal branding for career success

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Personal branding for career success


Arruda, W. and Dixson, K. (2007) Careers Distinction: Stand out by building your brand. New Jersey, US: John Wiley & Sons Inc.
Carson, M. (2016) Introduction to Personal Branding. CreateSpace.
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Mind Tools Content Team (n.d.) ‘What are your values: Deciding what’s most important in life’. [Online]. Available at pages/ article/ newTED_85.htm (Accessed 2 May 2019).
Holloway, J. (2017) Personal Branding for Brits, 4th ed. Skipton, North Yorkshire, UK: Spark Ltd.
Seligman, M. E. P, Steen, T. A., Park, N. & Peterson, C. (2005) ‘Positive psychology progress: empirical validation of interventions’, American Psychologist vol. 6, no. 5, p. 410.
Šverko, B., Babarović, T. and Šverko, I. (2008) ‘Chapter 27, Assessment of values and role salience’, International Handbook of Career Guidance. Dordrecht, Germany: Springer Science & Business Media.

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