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Professor Susan Segal-Horn's activities

Browse 2 OpenLearn items Professor Susan Segal-Horn has worked on

Professor Susan Segal-Horn's Research & Publications

Susan Segal-Horn and Alison Dean (2011-02) The rise of super-elite law firms: Towards global strategies, In Service Industries Journal 2(31)
Susan Segal-Horn and David Faulkner (2009-10-26) Understanding Global Strategy, Cengage Learning EMEA / South West Publishing
Susan Segal-Horn and Alison Dean (2009-01) Delivering ‘effortless experience’ across borders: Managing internal consistency in professional service firms, In Journal of World Business 1(44)
L. de Chernatony and Susan Segal-Horn (2009) The criteria for successful services brands, Sage
Susan Segal-Horn and Alison Dean (2007) The globalization of law firms: managerial issues, In International Journal of Service Industry Management 2(18)
Susan Segal-Horn and Alison Dean (2006-03) Cross-border management issues in international law, In Managerial Issues in International Business, Palgrave Macmillan
Leslie de Chernatony, Susan Drury and Susan Segal-Horn (2005-01) Using triangulation to identify successful and less successful services brands, In European Marketing Academy Conference (EMAC), Murcia, Spain 1(25)
Susan Segal-Horn (2005) Service industry strategies, In The Blackwell Encyclopedia of Management: Strategic Management(12), Blackwell Publishing
Susan Segal-Horn (2004-12) Globalization of service industries, In The Blackwell Encyclopedia of Management: Strategic Management, Blackwell Publishing
Susan Segal-Horn(editor) (2004-09) The strategy reader. 2nd edition, Blackwell Publishing

Browse Professor Susan Segal-Horn 's latest research on Open Research Online