Politics, media and war: 9/11 and its aftermaths
Politics, media and war: 9/11 and its aftermaths

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7 Interactions between policymakers, media and citizens

During the course of this section, you’ll focus principally upon two approaches to the study of relations between policymakers (or political leaders), media, and citizens, based on the underlying question: who influences who? Both approaches have generated a large body of research in political communication, yet each understands these interactions very differently.

The intention of this section’s readings are to steer away from general terms used to describe relations between policymakers, media and citizens – ‘spin’, ‘propaganda’, ‘bias’ and so on – to develop an understanding of the importance of cultures both within organisations and within which organisations operate. You should reflect on the national, historical trajectories of media in any country; how these histories shape media engagement with their publics; and how governments try to ‘use’ media to generate consent among publics.

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