Innovation, markets and industrial change
Skip contents

## Contents

- Introduction
- Learning outcomes
- 1 Technological change, demand and costs
- 2 Market demand
  - 2.1 Industry and markets: what do we mean?
  - 2.2 Market demand and price
  - 2.3 Other influences on market demand
- 3 Firms, costs and technology
  - 3.1 Introduction
  - 3.2 Technology and costs in the short run
  - 3.3 Long-run costs and economies of scale
- 4 Technological change and industrial structure
  - 4.1 Introduction
  - 4.2 The industry life cycle
    - 4.2.1 Figure 9a: A selection of 35 mm SLR film cameras
    - 4.2.2 Figure 9b: A selection of 35 mm digital cameras
  - 4.3 Industrial dynamics: knowledge and network industries
    - 4.3.1 Knowledge and learning in the industry life cycle
    - 4.3.2 Network externalities and increasing returns to scale
- 5 Conclusion
- 6 Questions for review and discussion
- Keep on learning
- References
- Acknowledgements

Except for third party materials and otherwise stated in the acknowledgements section, this content is made available under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 Licence

Please see full copyright statement and terms of use for more details.