This free course, Business communication: writing a SWOT analysis, is designed to develop your writing skills for business. You will be taken step by step through the process of writing a SWOT analysis, with clear advice on selecting key information from a case study text, making concise notes, choosing an appropriate structure and using language effectively. You will learn how to write a formal report including recommendations, based on a case study analysis of the British company, Greggs plc.

Improve your workplace relationships and boost your professional impact with this free course on effective communication. Discover how to express yourself clearly, understand others better, and adapt your communication skills for a range of situations, from everyday conversations to the digital workplaces of the future.

In this free course, An introduction to public leadership, you will learn more about leadership in the context of public service provision, by public sector organisations, community and voluntary groups, and political bodies.

To succeed in management you need good interpersonal skills, you need to understand how to deal with other people. This free course, The importance of interpersonal skills, will help you gain an awareness of your own skills and understand that an awareness of the interpersonal skills of others can help us enormously in dealing with the work tasks we are responsible for.

In this digital era, using social media to portray a particular image to others is engaging in a form of marketing communications, with you as the brand. This course uses theories and models to explain marketing communications and provides examples of how to effectively manage the marketing communications process.

The influence and impact of marketing can be seen all around. For instance, you may find marketing communications being used to promote various brands, increase charitable donations, persuade toddlers to eat their vegetables, or encourage teenagers to behave responsibly around alcohol.

This OpenLearn course is an adapted extract from the Open University course B328 Marketing in action.

Communication and digital collaboration skills are now essential for new ways of working and thriving in a digital world. As more organisations move to permanent hybrid working, being able to connect with others, manage your digital persona and use the digital tools and understand expectations is becoming more important.