3 Markets in action: retail markets

Grahame Thompson talks to a number of people related to the retail markets of America. The audio programme was recorded in 1994 and originally was 22 minutes in length.

Participants in the audio programme were:

  • Grahame Thompson Professor of Political Economy at the Open University

  • Gloria Kriesman Vice President of Public Relations at Macys Department Store

  • Robert Samuelson a Newsweek reporter

  • Randy Lapidas General Manager of the Burlington Mall in Massachusetts.

Download this audio clip.Audio player: d214_1-a_006s.mp3
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Download this audio clip.Audio player: d214_1-a_007s.mp3
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Section 3: Related educational resources

If you are interested in this material you may also be interested in:

B825_1 Marketing communications as a strategic function.

2 The changing structure of the entertainment industry (part 2)

4 Markets in action: the futures market