How to approach Corporates

APPROACHING BUSINESSES FOR NTC


KEY THINGS TO REMEMBER


  • Always be polite

  • Always be professional

  • Always thank them for their time


THE FIRST STEP


  • Your first step is finding the companies you want to contact, getting the name of the company and the contact number and adding these details to your spreadsheet from this unit. 


THE SECOND STEP


  • Once you have a good number of companies to contact, you will now set aside one to two hours in your schedule to do cold-calling to these companies.


THE THIRD STEP


  • Now you are going to begin phoning these companies with a script you can find at the end of this document. After each phone call, you need to fill in the information in your spreadsheet, so you can better track whether it was a promising contact or not.


THE FOURTH STEP


  • Send the email with the business proposal which you can find in this unit titled Nourish The Children Business Proposal. You can also find an email template at the end of this document.


THE FIFTH STEP


  • Following up is crucial as it will be the difference between the client forgetting you and your initiative or reminding them to donate. 

  • If the company gives you a day to follow up add that date to your spreadsheet, if they do not, follow up 2 days after the call and 3-4 days thereafter. 


THE PHONE CALL


  • This can be scary but with time and practice it will get easier. Ask your upline to help you and be your guinea pig for the cold-call, record yourself on a voice note and play it back, if you are afraid of cold-calling build your confidence by doing these things. 

  • It is important to remember on the call to not sound scripted and to sound confident, sounding scripted comes down to you just rambling off information from your script and sounding like you are reading rather than listening and then responding. Confidence comes down to being prepared for any question that can be thrown at you and sounding excited and upbeat while still being professional.

  • Use the following script as a template and tailor it to a way that feels comfortable for you to say and to your personality. You can come up with your own but run it by Daniella or Savannah to ensure it will bring you maximum results.


SCRIPT


Good day, am I through to [COMPANY NAME]?


RESPONSE


Perfect, may I please speak to the person responsible for handling your CSR projects?


RESPONSE


Thank you so much.


If they transfer you to someone else begin with the following if they don’t continue to the next line.


Good day, you are speaking to [NAME], I am the owner of [YOUR BUSINESS NAME] and I would like to present you with a potential CSR project for your company/ find out if your company would like to be involved with our initiative as a part of their CSR. 

RESPONSE


If they respond saying not interested, ask why and then thank them for their time. If they respond yes what is it about follow the rest of the script.


We work with an initiative called Nourish The Children where we help feed malnourished children in various countries around the world including South Africa. Would it be possible to get your email address and I can send through the proposal about what it is that we do?


They will likely say yes, if they do say no, thank them for their time.


Fantastic, what is the email address I can send it to?


RESPONSE


Perfect and may I ask your name?


RESPONSE


Thank you so much for your time [THEIR NAME], I will send you the proposal and I look forward to hearing from you. 

THE EMAIL


  • Double check your spelling, this is more important than you think, as it can put into question the entire legitimacy and professionalism of your company and you could lose the client before you even had them. 

  • If they say no now, keep their email and follow up within a few months, also let them know the initiative does take personal donations, not just corporate so if there was a way to get word around the company, it would be greatly appreciated.

  • ENSURE YOU ATTACH THE NOURISH THE CHILDREN BUSINESS PROPOSAL.

  • Ensure you have an email signature as this adds to the professionalism and legitimacy of the business and it includes:

  Your name

Title (Business Owner)

Cellphone number

Logo

EMAIL TEMPLATE


Good day [NAME], 


It is [YOUR NAME], owner of [YOUR BUSINESS NAME]. We spoke on the phone earlier about a potential CSR project for your company with Nourish The Children. I wanted to thank you again for taking the time out of your day to take the phone call, please find attached the proposal for the initiative with all the information about what the initiative is about. Any and all contributions will be greatly appreciated towards this cause and proof of purchase will be sent to you along with a certificate of appreciation if you do decide to donate. If you have any questions and concerns, please do not hesitate to contact me via email or alternatively we can arrange a virtual meeting, I will follow up in a couple of days. I look forward to hearing from you. Have a great day further.


Kind Regards,


[INSERT EMAIL SIGNATURE]


FOLLOW UP TEMPLATE


Good day [NAME],


I trust you are well. I would just like to confirm you have received the proposal and whether or not you have had a chance to look through it yet? I look forward to your response. Have a great day further.


Kind Regards,


[INSERT EMAIL SIGNATURE]

[ATTACH PDF VERSION OF THE PROPOSAL]



Last modified: Tuesday, 12 Jan 2021, 20:44