5 Using a persona
Figure 2 below shows a summary of points that we have made already, condensed into a five-step reminder to help you in your own process of constructing personas:
Figure 2: Five steps to creating a persona
Activity 4
Timing: Allow around 20 minutes for this activity
Now that you have nearly completed studying this module, you should be ready to start thinking about how to use personas to gain insight into users, customers or beneficiaries of your own work. Make an action plan for the next steps, filling in Table 1 below.
| Tasks | To completed by ... | Working with ... | I will need ... |
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Discussion
Your plan will be personal to you, but it should be formed around the five-step guide above to make sure you cover all the necessary tasks.
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4.1 Personas: a case study