History & The Arts
The Empties Generation: Why did we hit peak booze in 2004
...research knows the graph. It plots the change in annual consumption of alcohol in the UK, calculated in litres of pure alcohol per person. (None of us drinks pure alcohol, thankfully; one litre of pure alcohol is equivalent to 35 pints of strong beer.) In 1950, Brits drank an average of 3.9 litres per person. Look to the right and at first the line barely rises. Then, in...