1,208 search results
Marketing communications in the digital age
Money & Business

Marketing communications in the digital age

...physical or otherwise Respect Being admired owing to one’s personal qualities and accomplishments Similarity The extent to which a source matches an audience in terms of characteristics relevant to the endorsement (Source: Shimp, 2010) In the following activity, you will have the opportunity to test out the TEARS model in the context of a marketing communications...
View course Marketing communications in the digital age
Level 2: Intermediate 12 hrs
Introduction to Ukrainian language and culture
Languages

Introduction to Ukrainian language and culture

...physics біологія biolohiia biology хімія khimiia chemistry історія istoriia history географія heohrafiia geography музика muzyka music драма drama drama малювання maliuvannia art компʼютерні технології kompiuterni tekhnolohii (pronounced as komp-yuterni) computer science фізкультура...
View course Introduction to Ukrainian language and culture
Level 1: Introductory 25 hrs
Understanding musical scores
History & The Arts

Understanding musical scores

...physically with fingers and hands on an instrument while others indicate a general sound structure such as a chord and expect the player to make sense of the rhythm and melody from that. Listen to the song Greensleeves. This piece of music is over 400 years old. How do you think it was written down? Greensleeves The lute was very popular during the early modern period,...
View course Understanding musical scores
Level 1: Introductory 12 hrs
Teaching secondary music
Education & Development

Teaching secondary music

...physical or electronic – to record your thoughts in a way in which they can easily be retrieved and re-visited. If you prefer, however, you can record your ideas in response boxes within the course – in order to do this, and to retrieve your responses, you will need to enrol on the course. This OpenLearn course is part of a collection of Open University short courses...
View course Teaching secondary music
Level 3: Advanced 11 hrs
Sustainable chemistry
Science, Maths & Technology

Sustainable chemistry

...physical and chemical properties of aluminium must be thanked for this saving: Aluminium melts at 660oC, which means the aluminium-recycling process operates at a much lower temperature than extraction by electrolysis. Aluminium is resistant to corrosion owing to the formation of a thin oxide layer on its surface, which protects the underlying metal and is another plus...
View course Sustainable chemistry
Level 1: Introductory 4 hrs
The psychology of cybercrime
Health, Sports & Psychology

The psychology of cybercrime

...physical health and personal relationships. Whitty and Buchanan (2012; 2016) argue that victims of online dating romance scams suffer a ‘double hit’, as they suffer the loss of a relationship as well as experiencing financial loss. The survey conducted by Buchanan and Whitty (2014) showed that there are large individual differences in the degree of emotional distress...
View course The psychology of cybercrime
Level 3: Advanced 6 hrs
Managing and managing people
Money & Business

Managing and managing people

...Physical location of the manager and his or her unit. Organisational policies and procedures. People’s attitudes and expectations – their willingness to accept, or tolerate, what the manager wants to do. To this list for today’s world we would add factors which will impose constraints such as: ethics – your own and those to which your organisation adheres the...
View course Managing and managing people
Level 3: Advanced 8 hrs
Biofuels
Science, Maths & Technology

Biofuels

...physics because I was curious about the basis of many physical phenomena but I switched to mathematics in my first year because I was intrigued by the power of mathematics to provide formulae that provide concise representations of principles. And then after my maths degree I was recruited by a professor in genetics to work on a research project involving human population...
View course Biofuels
Level 1: Introductory 5 hrs