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Marketing in the 21st Century
Money & Business

Marketing in the 21st Century

...history provides plenty of examples and one of these is the demise of the independent British car industry. In the 1950s Britain was the world’s second biggest car producer. By 2005, MG Rover, Britain’s last independent car manufacturer, was declared bankrupt. Critics pointed out that Britain’s car industry had produced the wrong cars, for the wrong markets and at...
Fighting hard while flying high: the personal story of a BA cabin crew trade unionist
Society, Politics & Law

Fighting hard while flying high: the personal story of a BA cabin crew trade unionist

...History ProjectWith BASSA’s help I managed to get transferred to Glasgow Airport and work on the famous BA ‘Super Shuttle’ flights to London Heathrow as well as many European destinations like Rome, Paris, Budapest, Prague to name but a few. It was a tough job reassuring many anxious passengers that air travel was safer statistically than both road and sea travel...
Culture and Connections: The Scots-Irish experience in America
OpenLearn Ireland

Culture and Connections: The Scots-Irish experience in America

...family groups rather than as indentured servants. In some instances, entire congregations, led by Presbyterian ministers, departed for America. One of the most notable examples of this took place in 1772, when the Reverend William Martin led five shiploads of Ulster Presbyterians, approximately 1,200 people, from the ports of Belfast, Larne and Newry to South Carolina...
Killed by Agatha Christie: Strychnine and the detective novel
History & The Arts

Killed by Agatha Christie: Strychnine and the detective novel

...family of tropical trees and climbing shrubs. The best known of these plants is the Strychnos Nux Vomica tree from Indonesia; the hard, disk-like seeds of the tree are sometimes referred to as vomit buttons. But that mostly refers to the poison’s very bitter taste. Its primary effect is as a neurotoxin, binding to motor neurons that control muscles and interfering with...
An introduction to intercultural competence in the workplace
Education & Development

An introduction to intercultural competence in the workplace

...History of Humankind, Yuval Harari argues that language is one of the key reasons why homo sapiens came out on top, as this allowed our species to create the glue that would hold large groups together. Can you tell what this glue is? The answer to this question is in the text below. Read the following extract from Sapiens and deduce which term is used in the original text...
Influence of temperament
Education & Development

Influence of temperament

...histories than other children. One problem with this finding is that mothers’ reports on their infants’ ‘difficulty’ may be biased by factors that also affect work performance, such as depression. Hyde et al. (2004) examined this possibility in a study which found that the consensus infant temperament judgements of fathers and mothers were still a good predictor...
10 incredible people whose stories you'll find on OpenLearn
History & The Arts

10 incredible people whose stories you'll find on OpenLearn

...family. She married Tory MP the Hon. George Norton, they had little in common were very unhappy. Norton subjected his wife to vicious beatings. Caroline found consolation in writing and the publication of her verses led to appointments as magazine editor which brought some measure of financial independence. Caroline left her abusive husband in 1836, leading her husband to...
The Life of Saint Patrick
History & The Arts

The Life of Saint Patrick

...family named Calphurnius, and a denizen of a neighbouring city of the Romans, who not long after abandoned Britain, in 409. Some writers call his mother Conchessa, and say she was niece to St. Martin of Tours. At fifteen years of age he committed a fault, which appears not to have been a great crime, yet was to him a subject of tears during the remainder of his life. He...