Society, Politics & Law
How did Facebook likes help Labour at the ballot box?
...social movement gaining widespread popular support. A Facebook live video of the 6th of June Corbyn election event in Birmingham featuring the comic actor Steve Coogan and the dance act Clean Bandit was watched an astonishing 2.3 million times by the time polls closed. The aggressive use of feel-good videos, policy explainers, and shareable media helped drive forward the...