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How FMRI works
Health, Sports & Psychology

How FMRI works

...America offering lie detection services using FMRI. There are also several neuromarketing companies, using FMRI to gain insights into consumer thought and behaviour. How FMRI Works is adapted, with permission, from an article produced by the University of Oxford FMRIB Centre. You can read the full introduction to FMRI on their website. Discover more content like this...
Article 10 mins
Asexuality 101: Isn’t that for plants?
Education & Development

Asexuality 101: Isn’t that for plants?

...introduction to asexuality by Julie Sondra Decker (2014). It is thought that Asexuality makes up about 1% of the population – whereas roughly 1.6% identify as gay or lesbian, and 0.7% as bisexual It is thought that Asexuality makes up about 1% of the population – whereas roughly 1.6% identify as gay or lesbian, and 0.7% as bisexual – and we can be found across the...
The world will have to wait until 2084 for universal secondary school education
Society, Politics & Law

The world will have to wait until 2084 for universal secondary school education

...introduction to the report: If we are serious about SDG4, we must act with a sense of heightened urgency, and with long-term commitment. Failure to do so will not only adversely affect education but will hamper progress towards each and every development goal: poverty reduction, hunger eradication, improved health, gender equality and women’s empowerment, sustainable...
Think you’re better at driving than most? How psychological biases are keeping our roads unsafe
Health, Sports & Psychology

Think you’re better at driving than most? How psychological biases are keeping our roads unsafe

...introduction of seatbelt laws in 1983 initially provoked a similar negative response. These sorts of biases also influence driver attitudes and behaviour, including a tendency for most drivers to consider themselves to have above average skill. This inflated confidence isn’t tied necessarily to increased skill or experience, as even novice drivers demonstrate this...
An American Classic: How Spam became a success
Money & Business

An American Classic: How Spam became a success

...introduction of new products and flavors. The Spamburger (1992), Spam Lite with 50 percent less fat (1995), Spam Hot and Spicy (2000), Spam with Bacon (2004), Spam Teriyaki and Spam Jalapeño (2012) reflected consumers’ evolving tastes and preferences. Spam Spread was even introduced just in case you’re “a spreader, not a slicer.” Refashioning Spam in the 21st...
Hidden soil allies – fungi that help plants face drought
Nature & Environment

Hidden soil allies – fungi that help plants face drought

...Introduction Imagine preparing a soup without water: you can have the best ingredients, but nothing cooks properly. Plants face a similar challenge when the soil is dry: they can’t photosynthesise their growth without water and nutrients. Climate change means that these dry spells are becoming more common, putting agriculture under great stress, but plants are not alone...
The ‘boundarylessness’ of African-Caribbean religions
History & The Arts

The ‘boundarylessness’ of African-Caribbean religions

...introduction to the inception and development of African-Caribbean religions and cultures. It focuses in particular on Cuban Santeria, on Vodou in Haiti and on Rastafari in Jamaica, which are the most popularly known African-Caribbean religions. Their inception was the result of a clash, with the mixing and blending of African and European religions, cultures and...
Passports: identity and airports
Society, Politics & Law

Passports: identity and airports

...Introduction - We are all familiar with passports, but what can a sociological analysis tell us about these everyday objects? This free course, Passports: identity and airports, explores how the passport became a commonplace item and how material objects, such as the passport, have come to mediate modern air travel. Passports may seem like unremarkable everyday objects,...
Level 2: Intermediate 8 hrs