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Public Health and Behaviour Change: from naïve sociology to naïve psychology
Society, Politics & Law

Public Health and Behaviour Change: from naïve sociology to naïve psychology

...history of success commonly known as marketing.Supermarkets knew that putting sweets along check out aisles would increase sales long before anyone thought of putting fruit at eye level in school canteens. Some nudge efforts have undoubtedly been more creative and more effectively reached target groups for public health efforts than traditional interventions. But...
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Article 15 mins
10 billion dollar companies that didn't exist 10 years ago
Money & Business

10 billion dollar companies that didn't exist 10 years ago

...history. Dropbox is a file hosting service that allows users to send videos, transfer various documents and keep images safe online via cloud storage. It has been speculated that Dropbox's valuation could be up to $10 billion. It's estimated that 400 million people use the service. Do you know how Dropbox emerged out of a tech accelerator? But are these boys only...
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Article 10 mins
Everyday English 1
Languages

Everyday English 1

...family. A typical example is when you talk to someone you do not know – you would not be informal and risk being rude. Phone conversations in a workplace are often more formal than face-to-face conversations. When you answer the phone you do not know who you will be speaking to so you start by being formal and polite...Speaking and listening: 2.2 Tone - In relation to...
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Level 1: Introductory 48 hrs
Why I believe 'yes' is only a matter of time
Society, Politics & Law

Why I believe 'yes' is only a matter of time

...histories. So, to give you a few examples, one of the areas that stood out as having voted no and this was a surprise to a lot of people was Aberdeen and Aberdeenshire. Now, it’s a surprise on one level, because Aberdeenshire, North East Scotland has for much of the last decade or so been an SNP heartland. What’s interesting is that even some of its heartlands, some...
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Audio 5 mins
A global dimension to science education in schools
Education & Development

A global dimension to science education in schools

...history: a case of attribution? - Much of the science we now take for granted was first done by scientists outside today's industrialised nations. For example, Arabic medicine was in advance of European medicine throughout the Middle Ages, and from Salerno (the first recorded medical school, founded in the 10th century), to Vesalius (the first person to publish a book of...
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Level 2: Intermediate 8 hrs
Inside the mind of a simultaneous translator
Languages

Inside the mind of a simultaneous translator

...history can have programmed Pinkney’s brain for a task so peculiar and demanding. Executing it required versatility and nuance beyond the reach of the most powerful computers. It is a wonder that her brain, indeed any human brain, can do it at all. Neuroscientists have explored language for decades and produced scores of studies on multilingual speakers. Yet...
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Article 10 mins
Do tax breaks work well for promoting creative industries?
History & The Arts

Do tax breaks work well for promoting creative industries?

...family. Yes, cultural differences can be a sticking point for direct subsidies. What good does it do to local talent if the work all day on something they may not necessarily relate to? Would it not perhaps be better to have them work on something they identify with culturally and socially? Perhaps even something that could improve their cultural identity? Working on...
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Article 5 mins
How do social networks play a key role in disaster recovery?
Society, Politics & Law

How do social networks play a key role in disaster recovery?

...family and neighbors. In many cases only 40 minutes separated the earthquake and the arrival of the tsunami. During that time, residents literally picked up and carried many elderly people out of vulnerable, low-lying areas. In high-trust neighborhoods, people knocked on doors of those who needed help and escorted them out of harm’s way. What helped cities bounce back?...
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Article 5 mins