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Understanding your customers
Money & Business

Understanding your customers

...psychology and social issues by looking at how people behave as customers, particularly what they buy and how they use what they buy. Understanding customer behaviour is essential to effective marketing. As a business philosophy, marketing puts customers at the centre of an organisation’s strategy. It sees customer satisfaction and the long-term repeat business that...
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Level 2: Intermediate 8 hrs
Diversity and inclusion in the workplace Badge icon
Money & Business

Diversity and inclusion in the workplace

...psychological safety. We’ve made a change, it’s made a difference, good or bad. And we’re going to carry on doing this or do less of this. So engaging with people about what you’re trying to do, what you hope to achieve, and then share your results. Video 1: Introduction to Week 8 By the end of this week you will be able to: reflect on how you can make a...
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Level 1: Introductory 24 hrs
Lying and politics: a brief primer
Society, Politics & Law

Lying and politics: a brief primer

...psychological state of others. The term ‘gaslighting’ comes from the title of a 1939 play by Patrick Hamilton, in which the heroine is psychologically tortured by her husband. Slowly but surely, the husband chips away at his wife’s sanity by persuading her that the way she sees the world is merely an illusion. What he’s doing, in effect, is waging a war against...
View video Lying and politics: a brief primer
Video 5 mins
The global pursuit of equitable football coaching legacies from Africa and The Caribbean to the UK
Health, Sports & Psychology

The global pursuit of equitable football coaching legacies from Africa and The Caribbean to the UK

...psychology/sport-fitness/qatar-2022-must-impart-positive-coaching-legacy-africa-and-the-caribbean-member-associations Fadoju, O (2020) Black lives matter in sport too what is the racially minoritised experience of sport in the UK. Available at: https://www.open.edu/openlearn/health-sports-psychology/sport-fitness/black-lives-matter-sport-too-what-the-racially...
View article The global pursuit of equitable football coaching legacies from Africa and The Caribbean to the UK
Article 10 mins
Childhood in the digital age
Education & Development

Childhood in the digital age

...psychology and does not require any prior experience of studying this subject....Week 1: How different is a digital childhood?: Introduction - Childhood is a time of rapid change. Some of these changes are obvious, such as height gain, language ability and physical dexterity. Others are less obvious, such as how children make sense of the information in their environment....
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Level 1: Introductory 12 hrs
Why is Mongolia a good place to die?
Health, Sports & Psychology

Why is Mongolia a good place to die?

...psychological support. In a 2015 survey of global palliative care, the UK comes top, Australia second and the USA ninth. And while the richest Western nations lead the pack, Mongolia appears notably high up, especially considering that it’s well down the economic rankings. (It comes 28th in the palliative care survey but ranks 141st for gross national income (GNI) per...
View article Why is Mongolia a good place to die?
Article 15 mins
Motivation and factors affecting motivation
Health, Sports & Psychology

Motivation and factors affecting motivation

...psychological; for example, hunger, thirst, love or friendship. Values are the things that we consider to be most important; for example, family, health or wealth. Goals are the outcomes that we are working towards. This is an interesting definition: describing motivation as a ‘driving force’ suggests a lot of energy being created within us to move us into action. You...
View course Motivation and factors affecting motivation
Level 1: Introductory 5 hrs
Challenging ideas in mental health
Health, Sports & Psychology

Challenging ideas in mental health

...forensic’ function. Blame is primarily centred on the failure of someone to assess risk accurately and then to take the steps necessary to prevent a tragic incident. So the concept of risk enables people to look back at tragic events and attribute blame for them to someone else. The media can play a key role in shaping how we all think about risk and the process of...
View course Challenging ideas in mental health
Level 2: Intermediate 8 hrs