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...intelligent decisions and having the information to do so. If we don't make those decisions or we don't make them accurately, someone could get hurt, we could harm the environment, or we could lose money. SPEAKER 2: Risk management is important because it's really about helping people to be more successful. So we want to set out to try and achieve something. If we think...

...intelligence, your sense of where we’re going, I think is especially critical. If you want to use data to help you understand your organisation, I think one of the first things that you can do is actually have a look at what sort of data is available. So data about fundraising, for example. We know that some organisations use our data as part of fundraising bits. They...