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To the Moon and beyond
Science, Maths & Technology

To the Moon and beyond

...base. From 1-7th July 2019, the Open University joins four other institutions to showcase an exhibit entitled ‘Living on the Moon’ at the Royal Society Summer Science Exhibition in London. We will be providing the public with the chance to see, touch and feel Moon rocks, learn about the ongoing scientific research about the Moon, and experience what it would be like...
The benefits of a longer product life
Science, Maths & Technology

The benefits of a longer product life

...based world. Today, ideas of repair are not about looking back nostalgically on times where necessity required extreme resourcefulness, but given the multiple current crises of economy, health and climate, it is perhaps useful to consider how we can develop capabilities for the care of our material world and provide new opportunities to decarbonise our product environment...
COP28: inside the United Arab Emirates, the oil giant who hosted the 2023 climate change summit
Nature & Environment

COP28: inside the United Arab Emirates, the oil giant who hosted the 2023 climate change summit

...based economy with expatriate labour dominating the non-oil private sector. Tech-fixes, targets and the future How does the UAE plan to cut its own emissions? Adnoc and other international oil companies are banking on select technologies (to sceptics, ‘green cover’ for further climate damage) to preserve their core business model: extracting oil. Adnoc, along with the...
Do whales commit suicide?
Nature & Environment

Do whales commit suicide?

...Based on this social structure, the common assumption has long been that healthy animals strand themselves as an altruistic gesture, that they do so to continue caring for distressed family members. Recent work, however, casts doubt on this analysis, with genetic tests showing that animals stranded close to each other during mass events may not be related after all....
An American Classic: How Spam became a success
Money & Business

An American Classic: How Spam became a success

...Based on studies on consumers’ brand attachment, they showed that in order to form meaningful attachment with brands, consumers need to experience them in ways beyond simply buying and using the product. Hormel seemed to intuitively understand these ideas. Simply selling a cheap, useful product wouldn’t be enough. In creative and humorous ways that went beyond...
What can emoji teach us about human civilization?
Languages

What can emoji teach us about human civilization?

...based on what they look like. But whereas hieroglyphics comprised a fully-formed writing system all by themselves, emoji are a supplement to other writing systems. In English-language culture they’re not replacing alphabetic writing. They’re adding to it. And specifically, they’re adding a way to convey what we might call ‘emotional framing’ for online...
A post-convention Presidential Campaign reading list
Society, Politics & Law

A post-convention Presidential Campaign reading list

...based at the University of California, Santa Barbara - is citing reports giving Donald Trump an average of a +3% poll rating following his Convention. That's a positive, and better than Mitt Romney managed in the 2012 cycle (he actually managed to shave a point off his ratings) but it's on the low side. True, George W Bush only got a 2% uplift when he was seeking...
Learning to swim in murky seas: Exploitation of the Electorate via Social Media
Health, Sports & Psychology

Learning to swim in murky seas: Exploitation of the Electorate via Social Media

...based upon more than the mere-exposure effect. However influences from psychological effects and other effects of social media are likely to be cumulative, building up gradually in small steps. Types of Trust The way that people trust information from social media is also fundamentally different to how they trust a newspaper. Social media is based upon people creating a...