788 search results
Retail marketing
Money & Business

Retail marketing

...psychological) it confers on customers. Each element of the promotional mix has its own set of strengths and weaknesses. Advertising, for example, has the property of being able to reach wide audiences very quickly. Procter & Gamble used advertising to reach the emerging market of 290 million Russian consumers. It ran a 12-minute commercial on Russian television as its...
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Level 1: Introductory 8 hrs
Approaching prose fiction
History & The Arts

Approaching prose fiction

...psychological complexity that mimics that of the real people we come to know in our everyday lives. Jane Austen's Pride and Prejudice provides some interesting examples of ‘flat’ and ‘round’ characters. Note, however, that identifying those examples will largely depend on the reader's response to Austen's characters, but we might well place figures such as Mrs...
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Level 2: Intermediate 20 hrs
What do we mean by digital health and social care?
Health, Sports & Psychology

What do we mean by digital health and social care?

...psychological therapy using immersive virtual reality for the treatment of fear of heights: a single-blind, parallel-group, randomised controlled trial’, Lancet Psychiatry, 5(8), pp. 625–632. Health Education England (2019) The Topol Review: Preparing the healthcare workforce to deliver the digital future. Available at: https://topol.hee.nhs.uk/ wp-content/ uploads/...
View course What do we mean by digital health and social care?
Level 1: Introductory 4 hrs
Design thinking
Science, Maths & Technology

Design thinking

...psychology and culture and all of these other things. That’s where the hook is. Dori Tunstall What is possible in the future is the real connection to me with design, in being able to develop the tools of how you approach that. This idea of trying to define what is possible in the future is to me the magic that happens. Hilary Cottam You just constantly need to ask the...
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Level 1: Introductory 10 hrs
Scholarship of Teaching and Learning in STEM Badge icon
Science, Maths & Technology

Scholarship of Teaching and Learning in STEM

...psychology, and she got on to the notion- this was at least 10 years ago- that rather than teaching it as a course in all the kinds of psychological problems people could have, it would be more useful for her students to teach it as a course about resilience, sort of the positive psychology spin, which was newer then than it is now. That was a wholly different way to...
View course Scholarship of Teaching and Learning in STEM
Level 3: Advanced 24 hrs
Digital thinking tools for better decision making Badge icon
Digital & Computing

Digital thinking tools for better decision making

...Woloshin, S. (2008) ‘Helping doctors and patients make sense of health statistics’, Psychological Science in the Public Interest, 8(2), pp. 53–96. Available at http://library.mpib-berlin.mpg.de/ ft/ gg/ GG_Helping_2008.pdf (Accessed: 05/04/2019). Howard, W. and Zwerling, H. L. (2006) ‘Evidence that smaller schools do not improve student achievement’, Phi Delta Kappan, 88(4), pp. 300–3. doi: 10.1177/003172170608800411 ......
View course Digital thinking tools for better decision making
Level 1: Introductory 24 hrs
Basic science: understanding experiments
Science, Maths & Technology

Basic science: understanding experiments

...Forensic science, where the identification and analysis of DNA from crime scenes is used to identify and exclude suspects. The genetic modification of organisms, most commonly in agriculture where the goal is to improve yields. Paternity testing, where DNA is used to identify the real father or exclude other possible fathers. Food safety, in relation to the correct...
View course Basic science: understanding experiments
Level 1: Introductory 12 hrs
John Webster, The Duchess of Malfi
History & The Arts

John Webster, The Duchess of Malfi

...psychological complexity...John Webster, The Duchess of Malfi: Conclusion - Webster is interested in exploring the connection between love and violent sexual jealousy by locating the homicidal jealousy in a brother’s yearning for his sister he compounds our awareness of the dark side of sexual desire, the potential for certain species of love to explode into violence....
View course John Webster, The Duchess of Malfi
Level 2: Intermediate 12 hrs