1.1.1 Evolution of the internet
You may not have realised that the evolution of the internet has witnessed four distinct phases. Each phase has a more profound effect on business and society than the phase before. This course offers a combination of phases one, two and three to simply explain phase four.
Table 1 Four phases of the internet
|Phase 1||Phase 2||Phase 3||Phase 4|
|Connectivity||Networked economy||Collaborative experiences||Internet of everything|
|Digitise access to information||Digitise business process||Digitise interactions (business and social)||Digitise the world, connecting|
|The first phase started over 20 years ago and is referred to as 'connectivity'. Email, web browsing and searching for content was just beginning.||The second phase started in the late 1990s and was the 'networked economy' phase. This was the birth of e-commerce and digitally connected supply chains. It changed the way we shopped and how companies reached new markets.||The third phase started in the early 2000s and is known as the 'collaborative experiences' phase. This phase is dominated by widespread use of social media, mobility, video, and Cloud computing. This phase completely transformed the world of work.||The current phase is called the 'internet of everything (IoE)'. This phase connects people, processes, data, and things, turning information into actions that create new capabilities, richer experiences, and unprecedented opportunities.|