14 Check your learning
Have a go at the following quiz to check what you have learned.
Activity 7: Quiz
a.
Invention is always the starting point for innovation.
b.
There are different types of innovation.
c.
A service innovation is a type of product innovation.
d.
Process innovation can apply to a range of processes, for example, production, distribution and logistics, information and communication technology systems, marketing processes, organisational processes and process development.
e.
An innovation can always be clearly defined.
f.
An innovation is not usually characterised by novelty.
g.
The Tidd and Bessant (2018) simplified model of the innovation process focuses on the Search, Select, Implement and Maturity phases of innovation.
h.
Innovation diffusion refers to how an innovation gradually loses value to customers.
i.
Innovation management is a core business activity.
j.
‘Tick the PTOC factors’ refers to considering the role of people, technological, organisational and contextual factors for effective technology and innovation management.
The correct answers are b, c, d, i and j.