Commercial awareness

Commercial awareness
    • Welcome to Commercial awareness

      Having commercial awareness or being commercially aware is an increasingly important skill to improve your success at work. It isn’t something you are born with, but rather a mindset or attitude that needs to be fostered, and it starts with developing your curiosity about your organisation and how it can be successful.

      Being curious, asking questions, and seeking answers about the way your own and other organisations work is a good start. Equally, discovering more about customers and competitors, and where your role fits in relation to colleagues, is just as valuable.

      This leadership challenge is designed to help you navigate your way towards better commercial awareness. It combines practical activities to practise some important management skills and theory which can assist you in organising your knowledge of your organisation. 

      The challenge has been designed to help you gather data, analyse and organise it. Once you have completed the challenge you can then use this information in a number of ways.

      You might want to use this for your own interest or career development. It could be used as an induction for new starts, or as a way of brainstorming ideas and options. You may even identify ways to improve your internal organisation or communications.

      Think of it as a kind of treasure hunt where the questions require you to figure out where you can find the answers to the questions posed for each of the 5 challenges.

      This course was written by Liz Moody of the Faculty of Business and Law, The Open University Business School, and is published with a creative commons licence by The Open University.

    • Course learning outcomes

      As a result of completing this course, you will:

      • increase your knowledge of your employing organisation
      • improve some skills related to commercial awareness: communication, collaboration, data gathering, data analysis, interpretation and presentation of information
      • make your thinking explicit to others by interpreting and sharing your understanding of your context
      • have a framework for coming up with a personal action plan to consider the implications (or “so what”) of what you find and encourage you to keep learning.

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      About this course

      • 5 hours study
      • Level 0: Beginner


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