Gifts are also referred to as donated income. The money is freely given from donors towards the voluntary organisation’s work or activity. These donors could be members of the public or companies. There are lots of different ways that people can donate to a voluntary organisation.

Activity 4

Timing: Allow about 5 minutes.

Below is a list of some of the most popular methods of raising donated income. Match each of the methods with their definition.

Using the following two lists, match each numbered item with the correct letter.

  1. street collections

  2. regular giving

  3. legacies

  4. major donors

  5. corporate social responsibility

  6. challenge events

  7. crowdfunding

  8. payroll giving

  9. community events

  • a.the name often given to companies’ approach to supporting charities

  • b.completing a task for sponsorship, e.g. asking friends and family to sponsor you to run a marathon

  • c.occasions run by volunteers to raise money in their local area, e.g. pub quizzes

  • d.donations from the public usually through direct debit

  • left in a will after death

  • f.donations from individuals taken straight from their pay, before tax

  • g.request for donations from the public, often by volunteers with collection buckets

  • h.wealthy individuals approached for large donations

  • i.using the internet to attract a ‘crowd’ of people each willing to contribute to fund a project or idea

The correct answers are:
  • 1 = g
  • 2 = d
  • 3 = e
  • 4 = h
  • 5 = a
  • 6 = b
  • 7 = i
  • 8 = f
  • 9 = c

2.2 Sources of financial income

Fundraising products