Fundraising products

Another way of asking for donations from individuals is through creating fundraising ‘products’, such as child sponsorship. These ‘products’ parcel the large total amount of money voluntary organisations need to raise into smaller amounts that make all donors feel that they have been able to make a difference.

The figure below shows some examples of fundraising products from the organisation Good Gifts ( [Tip: hold Ctrl and click a link to open it in a new tab. (Hide tip)] ).

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Figure 2 Fundraising products from Good Gifts.