10.5 Summary

In this session you have looked at:

  • why search engine optimisation (SEO) is important for promoting content
  • how SEO makes content available to potential audiences
  • how digital analytics and qualitative evaluation helps us understand course usage
  • how each of these could be further refined in the future.

We hope that you have enjoyed working through this course on how to create your own open online course.

10.4 End-of-course quiz