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Personal branding for career success
Personal branding for career success

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Further reading

Useful resources:
Personal Branding for Brits by Jennifer Holloway (2017) includes lots of case studies and exercises, and takes an instructive, humorous and practical approach.
Career Distinction: Stand out by building your brand (2007) is co-authored by William Arruda, who has significant experience in the personal branding industry.
There are various blogs that also discuss some of the books available, such as:
Kistler, P. (2017) ‘Our top 7 best personal branding books’. [Online]. Available at blog/ how-tos/ guide-to-personal-branding-top-7-must-read-personal-branding-books/ [Tip: hold Ctrl and click a link to open it in a new tab. (Hide tip)] (Accessed 2 May 2019).
Parks, J. (n.d.) ‘12 best marketing books to grow your personal brand’. [Online]. Available at articles/ productivity/ 12-best-marketing-books-grow-your-personal-brand.html (Accessed 2 May 2019).