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Building relationships with donors

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3.6 Extending and sustaining involvement

Whatever framework you adopt, donor development is still essentially part of the asking business. You are asking people for more resources and support. But there are some specific ingredients to bear in mind.

Previous 3.5 Building the relationship: developing your donors

Next 3.6.1 Saying thank you and acknowledging current contribution

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3.6 Extending and sustaining involvement