a)         Creating a positive work environment: The emphasis on public service and volunteering will lead to a huge boost in morale within the company and furthermore to huge improvements in productivity.

b)        Creating a positive public image: By maximising the association of the company's brand with positive social activities, the reputation of the company's brand can be enhanced among employees, customers, potential customers, partners and the community at large.

c)         Attracting and retaining talent: Candidates with high qualifications generally favour joining and staying in organizations with a positive reputation and expressed values.

d)        Strengthening relationships with consumers: People will spend more on brands that support a good cause. If two items are priced the same, customers will be more likely to buy from a company that promotes a charitable cause.

e)        tax Deductions: Although companies should not expect financial gain solely, there is indeed a financial reward in the form of tax relief for supporting charities in need.

Link to article: https://www.givinga.com/insights/blog/corporate-philanthropy-benefits/