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Business communication: writing a SWOT analysis
Please note: This course will be closed on 27th August 2026 for updates. Please ensure all content has been completed by then. We aim to relaunch this course with new updates in September 2026.
This free course, Business communication: writing a SWOT analysis, is designed to develop your writing skills for business. You will be taken step by step through the process of writing a SWOT analysis, with clear advice on selecting key information from a case study text, making concise notes, choosing an appropriate structure and using language effectively. You will learn how to write a formal report including recommendations, based on a case study analysis of the British company, Brompton Bicycle.
Course learning outcomes
After studying this course, you should be able to:
- understand the SWOT framework
- use the SWOT framework to analyse a business case study or a workplace situation
- make concise, formal notes from a case study text
- use appropriate language and structuring to organise and write a SWOT analysis report for a business context.
First Published: 23/09/2016
Updated: 07/06/2018
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